New plans for West County topic of annual breakfast Friday

Sen. Adam Hinds and state Rep. Stephen Kulik will be in attendance to provide updates on activities, actions on Beacon Hill that affect Franklin County

Recorder Staff
Published: 5/1/2018 3:14:42 PM

CHARLEMONT — A new strategic plan for economic development in western Franklin County will be presented Friday morning, at the Annual Spring Breakfast of the Greater Shelburne Falls Area Business Association (GSFABA) on Friday, from 7:30 to 9 a.m. at the Berkshire East Mountain Resort on Thunder Mountain.

Business Association President John Baldwin will present the Association’s new “Strategic Plan and Goals for West County and the Mohawk Trail Region.”

According to Whit Sanford, chairwoman of the Strategic Plan Committee, the organization has worked on the plan for almost two years. The goal is for resilient and stable business areas, main streets and towns, which depend on:

local resources, goods and services.

access to the Deerfield River and the area’s scenic places.

the celebration of place through the arts, cultural programming and shared environmental heritage.

Goals for the business association include:

strengthening the area’s identity as a good place to live while preserving the rural quality of life here.

promoting the region as a four-season vacation destination.

fostering “main street development” by helping town centers to thrive.

building inter-town cooperation to strengthen economic development through networking, partnership and cooperative marketing.

Sanford is an independent consultant whose work specializes in nonprofit management and community development services. She said Wendy Goodman, who has led strategic planning sessions for various civic groups throughout New England, had been hired to help start the initial planning process, which included a lot of community feedback.

The strategic plan for the Business Association comes at a time of change. The organization is currently looking for an executive director, to fill the position left by Carmela Lanza-Weil. 

Besides the strategic plan, state Sen. Adam Hinds, D-Pittsfield, and state Rep. Stephen Kulik, D-Worthington, will provide updates on activities and actions on Beacon Hill that affect Franklin County.

To make reservations, contact the Business Association office at 625-2526 or email


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